Interregional Tourism through Cultures (ITC)

The project will enhance the tourism potential of 2 target cross-border regions in Bulgaria and Macedonia through identifying, promoting and sustainable utilisation of natural and cultural heritage assets in the respective areas and promoting the cooperation between respective regional actors in the field of sustainable tourism.The project envisages to make a research of the potential of the two target areas to develop alternative tourism and to identify the natural and cultural heritage sites, services and traditions that can boost the touristic potential of the region.  A series of three training will be organised for the representatives of the target groups; Two touristic cultural fairs will be organised respectively in Blagoevgrad (BG) and Stip (MK). A Guide on Alternative Tourism in the target areas will be composed and a website developed where all the identified natural and cultural heritage and services will be pinned on the electronic map. 
Identified at least 40 natural and cultural heritage sites and at least 40 alterative services in the 2 target areas; the potential of the target areas to develop alternative tourism studies; 60 representatives of the target groups informed and trained how to preserve and manage the natural and cultural heritage and how to establish sustainable business. 2 touristic cultural fairs gathering more than 60 key actors organised in Blagoevgrad and Stip; a Guide on Alternative tourism developed; a website developed; a final conference gathering more than 50 representatives of the target groups and key actors in the field of tourism held in Stip.

Project website:

www.iicbg.org